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| MPA LLC is a partner to Text-4-Baby |
Text4baby is the first mobile information service designed
to promote maternal and child health through text messaging. Text4baby is a
free service of the nonprofit National Healthy Mothers, Healthy Babies
Coalition (HMHB) and was created in collaboration with Founding Sponsor Johnson
& Johnson, and founding partners Voxiva, The Wireless Foundation, and Grey
Healthcare Group (a WPP company).
Women who text BABY
(or BEBE for Spanish) to 511411 receive three free text messages a week, timed
to their due date or their baby's birth date, through pregnancy and up until
the baby’s first birthday. The messages address topics such as labor signs and
symptoms, prenatal care, urgent alerts, developmental milestones,
immunizations, nutrition, birth defect prevention, safe sleep, safety, and
more. Text STOP to discontinue messages or HELP for help at any time.
This week, Text4baby is one of the featured causes on Johnson &
Johnson’s Donate a Photo app. For every photo you share, Johnson & Johnson
donates $1 to the National Healthy Mothers, Healthy Babies Coalition’s
Text4baby service. Encourage your staff and moms you work with to upload any
photo once per day throughout the three month campaign period.
These photos can help
raise awareness of Text4baby while directly supporting our mission to provide
quality health information to women when they need it most. Thanks for all you
do to support new and expecting moms!
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